Digital
Marketing

In this digital age, the world needs more digital marketers.

The Digital Marketing program focuses on the many channels of marketing in modern-day business and is taught by industry professionals to give you the skills and knowledge for success. Students will learn how to select the appropriate marketing channels, and generate and curate tailored content that is meaningful for their target audiences. Topics covered include digital marketing strategies, social media, search engine optimization, campaign management, e-mail marketing, content marketing, online advertisement, web analytics, principles of design and WordPress website management. Upon completion of this program, you will have an understating of all aspects of digital marketing, digital communications, branding, web design, social media management, and marketing automation.

Minimum Age: 18 Years

Education: Evidence that the student has an Ontario Secondary School Diploma (OSSD) or equivalent or has passed the Wonderlic Scholastic Level Exam with a Cut Score of 16.

Language Skills: (1 Year / 7 Months): International students must demonstrate Level 14 English with Tamwood Careers’ online test and interview. The online test and interview are exempt if CEFR C1, Academic IELTS 5.5, TOEFL 95, Duolingo 105, TOEIC 945, Tamwood Language Centre’s Tamwood Level 14 or ILAC’s Level 14 is presented. (2 Years): International students must demonstrate Level 10 English with Tamwood Careers’ online test and interview. The online test and interview are exempt if CEFR B1+, Academic IELTS 4.5, TOEFL 57, Duolingo 80, TOEIC 670, CELPIP 5, Tamwood Language Centre’s Tamwood Level 10 or ILAC’s Level 10 is presented.

Diploma program students complete a co-op education work placement that starts on completion of the study term. Co-op positions are typically entry level to get you working from the ground up. Work placements may be available in: Vancouver, Whistler, Toronto and other areas in British Columbia, Alberta and Ontario. You will receive assistance and tools to help you find work and start earning income fast! Our work placement coordinators work with you to connect you with employers and great jobs and they stay connected and support you through your entire program.

The Capstone Project is an academic project in which students select a topic that relates to both their studies and their field of work. This is submitted in the form of a final written report or presentation. In selecting and working on their project, students will practice critical thinking, solving challenging problems, and developing skills such as oral communication, research skills, planning, self-sufficiency, and goal setting—valuable skills that are sought after by employers!