Micro-Credentials

  • Enroll in one of our new 6- to 8-week programs in hospitality, sales, or marketing
  • Learn new skills and earn exciting modern credentials
  • Bolster your resume and stay up to date on the industry

Get Ready to Advance your Career!

Stay competitive in Canada’s job market and be ready for your dream job.

Study what you are passionate about and target specific skills to grow.

With our micro-credentials, we offer an affordable way to add value to your skill set.

Program
Length
English Requirement
Tuition
Fees
Class Timetable
Cross Cultural Communication
4 Weeks
Tamwood Level 12 (IELTS 5.0)
$1,500
$60
8:45am – 2:15pm M-TH
International Business
4 Weeks
Tamwood Level 12 (IELTS 5.0)
$1,500
$60
8:45am – 2:15pm M-TH
Introduction to Digital Marketing
4 Weeks
Tamwood Level 14 (IELTS 5.5)
$1,500
$60
4:00pm – 9:00pm M-TH
Social Media & Community Management
4 Weeks
Tamwood Level 14 (IELTS 5.5)
$1,500
$60
4:00pm – 9:00pm M-TH
Strategic Web Design
4 Weeks
Tamwood Level 14 (IELTS 5.5)
$1,500
$60
4:00pm – 9:00pm M-TH

Program Descriptions

Cross Cultural Communication

This course seeks to help students build cross-cultural abilities and develop capabilities to apply their heightened cross-cultural awareness to intercultural situations that occur in the Canadian and international workplace where culture influences communicative behaviour. After looking at various cultural orientations (or Dimensions of National Culture), students will also develop competence when communicating in a direct and low-context fashion, which will be key to their work portion success in the Canadian workplace.

International Business

In an increasingly global economy understanding broad trends is equally as important as understanding the operational processes such as export process, international business planning and identifying international opportunities. The course explores the manager’s role within the dynamic global environment of business management by exploring the political, legal, technological, competitive, and cultural factors that shape corporations worldwide.

Emphasis will be placed on the increasingly globalized nature of business including the rise of the internet, the 3rd (and 4th) industrial revolution, accelerated market shifts requiring new processes, strategies and models.

Introduction to Digital Marketing

This course lays down the foundation of digital marketing and is the first course of the Applied Diploma and Certificate in Digital Marketing Programs. Students will learn the fundamentals of marketing and explore techniques and tools for discovering and defining the target audience. They will examine concepts that are integral to the field of marketing including marketing environment, customer behavior, marketing research, product analysis, distribution, pricing strategies and promotion. Students will learn the key business and technological elements of digital marketing. They will become familiar with and use a variety of online marketing tools that support the online marketing functions that help drive traffic to a website, improve conversion rates and achieve overall marketing objectives. Students will develop a marketing project and they will work on a series of assignments throughout this course.

Social Media & Community Management

This course presents the foundation of Social Media Marketing and Community Management. Students will learn the fundamentals of content creation and management for diverse social media channels by working on a Social Media project. They will become familiar with and use a variety of tools to analyze metrics and social media insights, as well as tools for content curation, creation, and editing. Students will learn how to manage and work in social media teams, becoming familiar with their various roles, such as project manager, curator, designer, copywriter, and data analyst. They will learn valuable strategies to build brand equity and improve social engagement such as audience organic growth and engagement techniques, seeding, influencer marketing, risk management, insight analysis, reporting, planning, and scheduling content.

Strategic Web Design

This course will teach how to create and deliver meaningful online content for the target audiences. Students will learn a basic framework of design thinking and principles marketers need to think about the user’s experience when developing a website. Students will learn how to create and implement a marketing strategy. Students will develop a marketing project and they will work on a series of assignments throughout this course.

Start Dates

Program
2024/2025 Start Dates
Cross Cultural Communication
May 13th, 2024 October 28th, 2024 April 14th, 2025 September 29th, 2025
International Business
May 13th, 2024 October 28th, 2024 April 14th, 2025 September 29th, 2025
Introduction to Digital Marketing
May 13th, 2024 July 8th, 2024 September 3rd, 2024 October 28th, 2024 December 23rd, 2024 February 18, 2025
Social Media & Community Management
August 6th, 2024 December 23rd, 2024 May 12th, 2025 September 29th, 2025
Strategic Web Design
May 13th, 2024 October 1st, 2024 February 18th, 2025 July 7th, 2025 November 24th, 2025